Privacy Notice and Use of Cookies
This website uses software to analyse how visitors use the website. Evaluating this data provides valuable insights into users’ needs and helps us to further improve the quality of our services. Cookies are also used in this context.
Cookies are text files stored on the website visitor’s computer and enable visitors to be recognised anonymously. In general, cookies can be rejected or deleted by changing the relevant settings in your browser. By using this website, you consent to the website usage analysis described above.
Information on the Use of Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses so-called “cookies”, text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is generally transmitted to and stored on a Google server in the USA.
If IP anonymisation is activated on this website, however, your IP address will first be shortened by Google within Member States of the European Union or in other states that are party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
On behalf of the operator of this website, Google will use this information to evaluate your use of the website, compile reports on website activity and provide the website operator with other services relating to website and internet usage.
The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
You can prevent cookies from being stored by adjusting the settings of your browser software accordingly. Please note, however, that in this case you may not be able to use all functions of this website to their full extent.
You can also prevent Google from collecting the data generated by the cookie relating to your use of the website, including your IP address, as well as the processing of this data by Google, by downloading and installing the browser plug-in available via the corresponding link.
Use of Retargeting Features
Interest-Based Advertising Using “Retargeting”
This website uses so-called “retargeting tags”. A retargeting tag is a JavaScript element embedded in the source code of the website.
When a user visits a page on this website containing a retargeting tag, an online advertising provider, such as Google or AdRoll, places a cookie on the user’s computer and assigns the user to the corresponding retargeting audience lists.
This cookie may subsequently be used to display retargeting campaigns (“interest-based advertising”) on other websites. Studies have shown that internet users generally find interest-based advertising more relevant than advertising that has no direct connection to their interests or websites they have previously visited.
Settings and Opt-Out Options
Third-party providers, including Google, use these cookies to display advertisements based on a user’s previous visits to our website.
These advertising partners do not collect personal information such as names, email addresses, postal addresses or telephone numbers for this purpose.
Users of our website can disable the use of cookies by Google by visiting the “Google Ads Settings” page.
Users can also disable the use of cookies by third-party providers, such as AdRoll, by visiting the Network Advertising Initiative opt-out page and adjusting the relevant settings there.
etracker
The provider of this website uses services provided by etracker GmbH, Hamburg, Germany (www.etracker.com), to analyse usage data.
By default, we do not use cookies for web analytics. Where we use analytics and optimisation cookies, we obtain your explicit consent separately in advance.
If this is the case and you give your consent, cookies are used to enable statistical reach analysis of this website, measure the success of our online marketing activities and conduct testing procedures, for example to test and optimise different versions of our online offering or individual components thereof.
Cookies are small text files that are stored on the user’s device by the internet browser. etracker cookies do not contain any information that enables a user to be identified.
The data generated by etracker is processed and stored by etracker exclusively in Germany on behalf of the provider of this website and is therefore subject to strict German and European data protection laws and standards.
etracker has been independently audited and certified in this respect and has been awarded the ePrivacyseal data protection quality seal.
Data processing is carried out on the basis of the legal provisions of Article 6(1)(f) of the General Data Protection Regulation (GDPR), namely our legitimate interest.
Our legitimate interest within the meaning of the GDPR is the optimisation of our online services and our website.
As the privacy of our visitors is important to us, data that could potentially be linked to an individual person, such as IP addresses, login identifiers or device identifiers, is anonymised or pseudonymised as early as possible.
The data is not used for any other purpose, combined with other data or disclosed to third parties.
You may object to the data processing described above at any time. Exercising your right to object will not result in any disadvantages.
My visitor data is included in the web analysis.
Further information on data protection at etracker can be found here.
etracker
The provider of this website uses the services of etracker GmbH, Hamburg, Germany (www.etracker.com) to analyse usage data. We do not use cookies for web analysis by default. If we use analysis and optimisation cookies, we will obtain your explicit consent separately in advance. If this is the case and you agree, cookies are used to enable a statistical range analysis of this website, a measurement of the success of our online marketing measures and test procedures, e.g. to test and optimise different versions of our online offer or its components. Cookies are small text files that are stored by the Internet browser on the user's device. etracker cookies do not contain any information that could identify a user.
The data generated by etracker on behalf of the provider of this website is processed and stored by etracker solely in Germany by commission of the provider of this website and is thus subject tothe strict German and European data protection laws and standards. In this regard, etracker was independently checked, certified and awarded with the ePrivacyseal data protection seal of approval.
The data processing is based on Art. 6 Section 1 lit f (legitimate interest) of the General Data Protection Regulation (GDPR). Our legitimate interest is the optimisation of our online offer and our website. As the privacy of our visitors is very important to us, the data that may possibly allow a reference to an individual person, such as IP address, registration or device IDs, will be anonymised or pseudonymised as soon as possible. etracker does not use the data for any other purpose, combine it with other data or pass it on to third parties.
You can object to the outlined data processing at any time. Your objection has no disadvantageous consequences.
Further information on data protection with etracker can be found here.